On Thursday September 4, 2014, One Direction released a short clip of a trailer for their upcoming movie. http://www.mtv.com/news/1920576/one-direction-where-we-are-movie-trailer/.
The MTV.com reporter, Christina Garibaldi, reacted to this release very similarly to how a crazed, One Direction super-fan would. She starts the post with informal language like "Seriously," sounding like a stereotypical high school girl. Through this post, the readers are encouraged to clear their calendars for October 11th and 12th - the days they will be spending in the movie theater watching the 1D film over and over again. This implicitly implies that the teen girls believe this band to be more important than anything else they could be doing for a weekend. This piece is completely bias to fans of One Direction. Any person who isn't part of this fandom wouldn't be concerned with this news, much less the enthusiasm displayed by the writer.
I think the point is clearly made from this article, simply informing fans of the upcoming film. I also believe that MTV.com chose a suitable person to write this article. Garibaldi does her best to relate to the audience by expressing her uncontainable excitement for the mid-October weekend. She uses "One Direction" language to connect to fans by saying "Payno" and enticing them with front row views and exclusive interviews to look forward to. MTV. com was successful in conveying the message at hand in the way that they did.
I think the point is clearly made from this article, simply informing fans of the upcoming film. I also believe that MTV.com chose a suitable person to write this article. Garibaldi does her best to relate to the audience by expressing her uncontainable excitement for the mid-October weekend. She uses "One Direction" language to connect to fans by saying "Payno" and enticing them with front row views and exclusive interviews to look forward to. MTV. com was successful in conveying the message at hand in the way that they did.
Nice job, Christine! Well done addressing the demographic of viewers, the norms it reinforces, and the strategy Garibaldi uses to relate to teens.
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