Totes Casual

In this post about Taylor Swift's upcoming 23 covers of Cosmo magazine, the journalist, Quinn Keaney, sounds just like one of Swift's fans. This article begins with a subtitle of "Is she even real?" This grabs the reader's attention immediately because phrases like this are often used by today's female, teenage population. The writer ends the second paragraph with, "Totes casual," after explaining that Swift will be on twenty-three magazine covers in upcoming months. Again, she is relating to the reader by using this type of language. Keaney continues by addressing the audience as "Swifties," Taylor Swift's fandom name. She also says, "hang onto your cats." This reference will make Taylor Swift fans feel special for catching it because Swift is known to love cats. By making this small remark, the writer is connecting to the audience even more. 

The norms enforced in this piece of media are that Taylor Swift is legendary; so much so that she will appear on twenty-three covers of Cosmo. In general, people like Taylor Swift. She is seen as a sweetheart with weakness for falling in love -- relatable to many teen girls. Sometimes this gets her into trouble, especially when she is seen with One Direction star Harry Styles. The point is Taylor Swift is well known and it just makes sense for her to be featured on this many covers. The message being sent by this article is that Swift deserves this. She has worked hard and the writer, along with majority of the readers, believe this is something people will want to read about once the magazines hit the shelves. The bias of this article is that of people who like Taylor Swift and her music, as well as her accomplishments as an artist. The bias is of the opinion of the fans of Taylor Swift. I think the point of this article was effectively made. Quinn Keaney got her point across by using language that relates to her audience. The way she portrayed her message made the point even more effective.